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Fabian Kaspereit

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About

  • Customer Experience Evangelist at Sitecore
  • Information Technology and Services
  • München, Germany

Interests
  • Common
  • Vendor

My Knowledge Level
Internal Communication and Employee Engagement Social Media Marketing Marketing Automation Proving Marketing Return On Investment Strategic Marketing Planning
My Personal Interests
Brand Engagement Brand Implementation Brand Strategy Controlling and Evaluation Internal Communication and Employee Engagement
My Job Priorities
Brand Engagement Brand Implementation Brand Strategy Controlling and Evaluation Virtual Conferences

Brand Management

Brand Engagement
My Knowledge Level
My Personal Interests
My Job Priorities
Brand Implementation
My Knowledge Level
My Personal Interests
My Job Priorities
Brand Strategy
My Knowledge Level
My Personal Interests
My Job Priorities
Co-Branding / Brand Partnerships
My Knowledge Level
My Personal Interests
My Job Priorities
Digital Branding
My Knowledge Level
My Personal Interests
My Job Priorities

Internal Communications

Aligning Internal Communications with Business Objectives
My Knowledge Level
My Personal Interests
My Job Priorities
Blog, Microblogging
My Knowledge Level
My Personal Interests
My Job Priorities
Change Communication
My Knowledge Level
My Personal Interests
My Job Priorities
Controlling and Evaluation
My Knowledge Level
My Personal Interests
My Job Priorities
Internal Communication Strategy
My Knowledge Level
My Personal Interests
My Job Priorities

Market Communications

Advertising
My Knowledge Level
My Personal Interests
My Job Priorities
Affiliate Marketing
My Knowledge Level
My Personal Interests
My Job Priorities
Customer Portals
My Knowledge Level
My Personal Interests
My Job Priorities
Digital Marketing
My Knowledge Level
My Personal Interests
My Job Priorities
Direct Marketing
My Knowledge Level
My Personal Interests
My Job Priorities

Marketing Planning & Controlling

Competitive Analysis
My Knowledge Level
My Personal Interests
My Job Priorities
Marketing Automation
My Knowledge Level
My Personal Interests
My Job Priorities
Marketing Balanced Scorecard
My Knowledge Level
My Personal Interests
My Job Priorities
Marketing Key Performance Indicators
My Knowledge Level
My Personal Interests
My Job Priorities
Marketing Performance Management
My Knowledge Level
My Personal Interests
My Job Priorities

Sales Management

Alliance / Channel Sales Management
My Knowledge Level
My Personal Interests
My Job Priorities
Bid and Tender Management
My Knowledge Level
My Personal Interests
My Job Priorities
Category Management
My Knowledge Level
My Personal Interests
My Job Priorities
Computer Aided Selling (CAS)
My Knowledge Level
My Personal Interests
My Job Priorities
Customer Scoring
My Knowledge Level
My Personal Interests
My Job Priorities

Target Groups and Marketing Fields

B2B Marketing
My Knowledge Level
My Personal Interests
My Job Priorities
B2C Marketing
My Knowledge Level
My Personal Interests
My Job Priorities
B2G Marketing
My Knowledge Level
My Personal Interests
My Job Priorities
Cooperative Marketing
My Knowledge Level
My Personal Interests
My Job Priorities
Ethno Marketing
My Knowledge Level
My Personal Interests
My Job Priorities

Challenges

Concentration on Core Business
Currently dealing with
Has experience with
Downsizing
Currently dealing with
Has experience with
Greenfield Project
Currently dealing with
Has experience with
International Expansion
Currently dealing with
Has experience with
Major Business Transformation
Currently dealing with
Has experience with
Post Merger Integration
Currently dealing with
Has experience with
Turnaround
Currently dealing with
Has experience with

Contact Information

There is no public contact information for this user.

Elevator Pitch

32 years active in digital transformation across all industries, with a specifally strong footprint in Retail & CPG. Tech Enthusiast by nature, Business & Martech/CRM specialist by experience. "Try not to become a person of success, but rather try to become a person of value." (Albert Einstein) --- Executing on this motto has earned me the trust of Top Executives. Value driven, people passion, family first.

Positions

Sitecore
Customer Experience Evangelist
Sitecore
Customer Experience Evangelist

Presentations of Fabian Kaspereit

Unlimited
Jenseits der Kundenerfahrung - Geht es jetzt nur noch um Total Experience?

Fabian Kaspereit, Customer Experience Evangelist at Sitecore

Unlimited
Need for Speed - Wer nicht Gas gibt, wird abgehängt

Fabian Kaspereit, Customer Experience Evangelist at Sitecore