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Simona Squaglia

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About

  • Responsabile Targeting & Marketing Bancassurance at UnipolSai Assicurazioni
  • Insurance
  • Bologna, Italy

Interests
  • Common
  • Vendor

My Knowledge Level
Customer Acquisition Customer Centricity Customer Experience Management Customer Intelligence Customer Interface
My Personal Interests
Customer Acquisition Customer Centricity Customer Experience Management Customer Intelligence Customer Interface
My Job Priorities
Customer Acquisition Customer Centricity Customer Experience Management Customer Intelligence Customer Interface

Customer Relationship Management

Automated Customer Support & Service
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CRM Outsourcing
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CRM in the Cloud
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Call Center Management
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Chatbots
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Leadership / Change

Communication and Conflict Management
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Delegation & Empowerment
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Establishing a Culture of Trust
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Executive Coaching
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Incentive Systems and Motivation Strategies
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Market Communications

Advertising
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Affiliate Marketing
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Customer Portals
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Digital Marketing
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Direct Marketing
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Market Strategy

Brand Leadership
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Emerging Market Business Development
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International Market Development Strategy
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Maintaining and Strengthening the Market Position
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Market Analysis and Strategy Setting
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Target Groups and Marketing Fields

B2B Marketing
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B2C Marketing
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B2G Marketing
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Cooperative Marketing
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Ethno Marketing
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Challenges

Concentration on Core Business
Currently dealing with
Has experience with
Major Business Transformation
Currently dealing with
Has experience with

Contact Information

Personal E-mail
ssquaglia@yahoo.it

Elevator Pitch

My expertise is in Customer Centricity, Customer Acquisition, Customer Experience Management and I am most involved in Customer Acquisition, Customer Centricity, and Customer Experience Management.

Positions

UnipolSai Assicurazioni
Responsabile Targeting & Marketing Bancassurance
UnipolSai Assicurazioni
Responsabile Targeting & Marketing Bancassurance

Education

Bologna Business School
Sustainability & Business Innovation - A January 2022 - December 2022
Scuola di Formazione del Sole24Ore
MBA - A October 2000 - August 2001
Università di Pisa
Economia Aziendale - 104/110 January 1992 - October 1999

Presentations of Simona Squaglia
Unlimited
La Strategia del Gruppo Unipol sul Cambiamento Climatico

Simona Squaglia, Responsabile Targeting & Marketing Bancassurance at UnipolSai Assicurazioni

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