Photo
Bettina Laux

About

Communications Strategist at Bettina Laux Consulting

Marketing and Advertising

Mannheim/Stuttgart Area

Interests
  • Common
  • Vendor

My Knowledge Level
Content Strategy for Social Media Social Listening Social Media Analytics Aligning Internal Communications with Business Objectives Internal Communication Strategy
My Personal Interests
Content Strategy for Social Media Digital Disruption Digital Innovation Digital Strategy Gamification
My Job Priorities
Social Listening Social Media Analytics Aligning Internal Communications with Business Objectives Internal Communication Strategy Internal Communication and Employee Engagement

Workplace Transformation

Digital Workplace Technologies

My Knowledge Level
My Personal Interests
My Job Priorities

HR Development in Virtual / Globally Dispersed Workplaces

My Knowledge Level
My Personal Interests
My Job Priorities

Digital Transformation

Content Strategy for Social Media

My Knowledge Level
My Personal Interests
My Job Priorities

Digital Disruption

My Knowledge Level
My Personal Interests
My Job Priorities

Digital Innovation

My Knowledge Level
My Personal Interests
My Job Priorities

Digital Strategy

My Knowledge Level
My Personal Interests
My Job Priorities

Gamification

My Knowledge Level
My Personal Interests
My Job Priorities

Internal Communications

Aligning Internal Communications with Business Objectives

My Knowledge Level
My Personal Interests
My Job Priorities

Blog, Microblogging

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My Personal Interests
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Change Communication

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My Personal Interests
My Job Priorities

Internal Communication Strategy

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My Personal Interests
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Internal Communication and Employee Engagement

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My Personal Interests
My Job Priorities

Learning & Development

Coaching and Mentoring

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My Personal Interests
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Collaborative Learning

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My Personal Interests
My Job Priorities

Corporate Learning

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My Personal Interests
My Job Priorities

Digital Learning Tools

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My Personal Interests
My Job Priorities

Gamification for Corporate Learning

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My Personal Interests
My Job Priorities

Market Communications

Digital Marketing

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My Personal Interests
My Job Priorities

Email Campaigns

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My Personal Interests
My Job Priorities

Event Marketing

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My Personal Interests
My Job Priorities

Online Communications

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My Personal Interests
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Social Media Marketing

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Target Groups and Marketing Fields

B2B Marketing

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B2C Marketing

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Cooperative Marketing

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Global Marketing

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Neuromarketing

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Voice Marketing

Sonic Branding

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My Personal Interests
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Voice Marketing & Digital Strategy

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My Job Priorities

Voice-Activated Content & Devices

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My Personal Interests
My Job Priorities

Voicebots

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My Personal Interests
My Job Priorities
 

Contact Information

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Elevator Pitch

You want to create communications that inspire people? I work with you! **WHAT I DO: I provide communication strategies & solutions to drive a strong connection with your target group, whether it be your employees, customers, or partners. **WHAT WE DO TOGETHER: Jointly, we create laser-focused communications that drives motivation, and gets people on a desired emotional and content level. **WHAT YOU GET: My services are designed to gain loyalty from the people you truly want to connect with, generating and sustaining success in your business. My approach is authentic, pure and real. I love what I do. Looking forward to connect with you!

Positions

SAP SE

July 2000 - August 2015

Various roles in local and regional Marketing. Project & Program Management across the global organization

event it AG

September 2015 - May 2016

Head of agency office in München. Key account management and team lead

Design my future

June 2016 - March 2017

Re-evaluation & design what I would like to create in the future

Bettina Laux Consulting

April 2017 - Present

Communications Strategist