limited to

200

Attendees

limited to

100

Companies

45

Speakers

80/20

End User / Vendor Ratio

Testimonials

"I liked the event very much - the speakers were very high class and I had great conversations with other participants and I generated valuable business contacts."

Anett Hötzel, Head of Digitalization, Felix Schöller Group

"A great forum for discussing new ideas, making new contacts and learning from others. Good mix across industries, company sizes and their challenges."

Pranjal Kothari, CDO, Sparkasse Bremen

"The high quality of the speakers and their exciting presentations were very remarkable! The event offers excellent networking opportunities."

Alfred Lief, Future Solutions, Airbus

How It Works

Through a mix of case-study presentations, interactive roundtable discussions, Q&A sessions and hands-on workshops, you will gain inspiring perspectives. The multi-stream format allows you to move freely between the sessions. Create your own personal agenda from the case studies and interactive round tables. If you can't participate in the conference onsite, you have the possibility to get the insights of the decision-makers via live streaming.

Move freely between the streams
Customize your program
Attend the sessions of most interest

Get Inspired by the Sessions You Choose from All Streams

Voice-Connected Business Europe
Target Group

Decision Makers and Leaders in Digital User Experience, VUI Experience, Voice & Audio Branding, Innovation, Conversational Design, Content Marketing, Customer Support & Services and Omnichannel Marketing

Key Topics
  • Sonic Branding
  • Speech Recognition & NLP
  • Voice User Interfaces
  • Conversational AI & IVR
  • Voice-Activated Content & Devices
  • Voice Marketing & Digital Strategy
  • Voicebots

Agenda

Filter by Track:

THURSDAY, NOVEMBER 11TH

9:00

Introduction by the Organizer and Welcome to the Moderator of the Stream

Maarten Lens-FitzGerald

Founder & Director
Project Zilver
The Netherlands

This session is in English

Introduction by the Organizer and Welcome to the Moderator of the Stream

Maarten Lens-FitzGerald

Founder & Director
Project Zilver
The Netherlands

This session is in English

9:15

Hannes Ricklefs

Lead Architect ‑ Technology, Strategy & Architecture
BBC
United Kingdom

Products and Pilots in Voice

  • Beep voice assistant voice & AI bringing the BBC to life
  • Conversational experiences
  • Technology, strategy, and architecture of the BBC voice project
This session is in English
Rob Farnell

Creative Director for Voice & AI
BBC
United Kingdom

9:45

Dr. Christoph Esslinger

Managing Director
VUI.agency
Germany

Swisscom Voice Assistant - A Holistic Digital Customer Experience

  • Smart voice-enhanced devices
  • Multilingual voice assistant
  • Deep integration into services and products
  • Data privacy policies
This session is in English
Mihajlo Zivkovic

Program Manager Voice
Swisscom
Switzerland

10:15

“Nobody Can Separate Good Friends” - Loyalty to a Global Brand

  • Digitization in national and international professional football
  • Data insights vs. fan connection
  • Service & Sales in a dynamically changing environment
  • Brand & Loyalty vs. Commerce

Benjamin Steen

Head of Customer Care ‑ Digital Licencing & Stadium
FC Bayern München
Germany

This session is in English

11:00

Coffee Break with Networking

11:30

Niklas Timmermann

Founder
Skillshot
Germany

Brand Development in Esports - How Interstuhl Became a National Pioneer for Gaming Chairs with Backforce

  • How to create an endemic brand that rapidly gains traction inside the gaming community
  • Sustainable communication that leads to sales
  • Scaling your business through single events
This session is in English
Stefan Krumme

Head of Backforce
Backforce
Germany

12:00

#superchargevoicification - "Hallo Magenta"

  • Telekom smart speaker
  • Holistic customer experience
  • Magenta voice program

Mirko Knoll

Senior Manager Connected Devices
Deutsche Telekom
Germany

This session is in English

12:30

Round-Table Discussions

Engage with speakers in extended Q&A sessions to dive deeper into the topics:

Products and Pilots in Voice - Hannes Ricklefs, Lead Architect ‑ Technology, Strategy & Architecture, BBC and Rob Farnell, Creative Director for Voice & AI, BBC


Swisscom Voice Assistant - A Holistic Digital Customer Experience - Dr. Christoph Esslinger, Managing Director, VUI.agency and Mihajlo Zivkovic, Program Manager Voice, Swisscom


“Nobody Can Separate Good Friends” - Loyalty to a Global Brand - Benjamin Steen, Head of Customer Care ‑ Digital Licencing & Stadium, FC Bayern München


Brand Development in Esports - How Interstuhl Became a National Pioneer for Gaming Chairs with Backforce - Niklas Timmermann, Founder, Skillshot and Stefan Krumme, Head of Backforce, Backforce


#superchargevoicification - "Hallo Magenta" - Mirko Knoll, Senior Manager Connected Devices, Deutsche Telekom

Round-Table Discussions

Engage with speakers in extended Q&A sessions to dive deeper into the topics:

Products and Pilots in Voice - Hannes Ricklefs, Lead Architect ‑ Technology, Strategy & Architecture, BBC and Rob Farnell, Creative Director for Voice & AI, BBC


Swisscom Voice Assistant - A Holistic Digital Customer Experience - Dr. Christoph Esslinger, Managing Director, VUI.agency and Mihajlo Zivkovic, Program Manager Voice, Swisscom


“Nobody Can Separate Good Friends” - Loyalty to a Global Brand - Benjamin Steen, Head of Customer Care ‑ Digital Licencing & Stadium, FC Bayern München


Brand Development in Esports - How Interstuhl Became a National Pioneer for Gaming Chairs with Backforce - Niklas Timmermann, Founder, Skillshot and Stefan Krumme, Head of Backforce, Backforce


#superchargevoicification - "Hallo Magenta" - Mirko Knoll, Senior Manager Connected Devices, Deutsche Telekom

13:15

Lunch with Networking

14:30

Voice Connected Home - Designing Valuable Human-Technology Interactions for the Housing of the Future

  • "New growth needs new metrics: Sustainability in digital product development."
  • This: Digital product development and sustainable business are friends. Because despite restrictions, it is precisely there that you can react to new eco-indicators and regulations
  • This has an impact on the organization and development: “Always Beta” as a principle. “Start small, but start” as an attitude
  • Together with Carsten Pietruck, Director Digital Solutions & Services at ABUS, we look at these topics and how companies can approach them

Tim Schneidermeier

Director Connected Life & Smart Technology
diffferent
Germany

Alexander Werle

Senior Consultant Strategy & Innovation
diffferent
Germany

This session is in English

Tim Schneidermeier

Director Connected Life & Smart Technology
diffferent
Germany

Voice Connected Home - Designing Valuable Human-Technology Interactions for the Housing of the Future

  • "New growth needs new metrics: Sustainability in digital product development."
  • This: Digital product development and sustainable business are friends. Because despite restrictions, it is precisely there that you can react to new eco-indicators and regulations
  • This has an impact on the organization and development: “Always Beta” as a principle. “Start small, but start” as an attitude
  • Together with Carsten Pietruck, Director Digital Solutions & Services at ABUS, we look at these topics and how companies can approach them
This session is in English

Alexander Werle

Senior Consultant Strategy & Innovation
diffferent
Germany

15:00

Automatic Speech Recognition - Opportunities on the Flight Deck

  • ASR successes (and challenges) thus far in aviation
  • Use cases for ASR on the flight deck
  • Unique challenges of ASR on the flight deck
  • Best practices for flight deck solution design when employing ASR

Michael Gottscheck

User Experience Design Specialist
Boeing
Germany

Millie Blackstun

Researcher ‑ Global Services Digital Solution
Boeing
Germany

This session is in English

Michael Gottscheck

User Experience Design Specialist
Boeing
Germany

Automatic Speech Recognition - Opportunities on the Flight Deck

  • ASR successes (and challenges) thus far in aviation
  • Use cases for ASR on the flight deck
  • Unique challenges of ASR on the flight deck
  • Best practices for flight deck solution design when employing ASR
This session is in English

Millie Blackstun

Researcher ‑ Global Services Digital Solution
Boeing
Germany

15:30

Data-Driven Product Design for Voice Assistants in Customer Service

  • Smart Speakers in an office environment
  • Voice assistants offer strong benefits whenever applied for recurring tasks
  • Workplaces offer routines that could potentially be supported by smart assistants
  • Pilot for our sales partners in order to test the usage of voice assistants within a business environment

Sven Vanoeteren

Voice & Conversation ‑ User Experience Designer
ERGO
Germany

Sebastian Groth

Product Owner für Voice Assistants & Conversational Services
ERGO
Germany

This session is in English

Sven Vanoeteren

Voice & Conversation ‑ User Experience Designer
ERGO
Germany

Data-Driven Product Design for Voice Assistants in Customer Service

  • Smart Speakers in an office environment
  • Voice assistants offer strong benefits whenever applied for recurring tasks
  • Workplaces offer routines that could potentially be supported by smart assistants
  • Pilot for our sales partners in order to test the usage of voice assistants within a business environment
This session is in English

Sebastian Groth

Product Owner für Voice Assistants & Conversational Services
ERGO
Germany

16:00

Round-Table Discussions

Engage with speakers in extended Q&A sessions to dive deeper into the topics:

Voice Connected Home - Designing Valuable Human-Technology Interactions for the Housing of the Future - Tim Schneidermeier, Director Connected Life & Smart Technology, diffferent and Alexander Werle, Senior Consultant Strategy & Innovation, diffferent


Automatic Speech Recognition - Opportunities on the Flight Deck - Michael Gottscheck, User Experience Design Specialist, Boeing and Millie Blackstun, Researcher ‑ Global Services Digital Solution, Boeing


Data-Driven Product Design for Voice Assistants in Customer Service - Sven Vanoeteren, Voice & Conversation ‑ User Experience Designer, ERGO and Sebastian Groth, Product Owner für Voice Assistants & Conversational Services, ERGO

Round-Table Discussions

Engage with speakers in extended Q&A sessions to dive deeper into the topics:

Voice Connected Home - Designing Valuable Human-Technology Interactions for the Housing of the Future - Tim Schneidermeier, Director Connected Life & Smart Technology, diffferent and Alexander Werle, Senior Consultant Strategy & Innovation, diffferent


Automatic Speech Recognition - Opportunities on the Flight Deck - Michael Gottscheck, User Experience Design Specialist, Boeing and Millie Blackstun, Researcher ‑ Global Services Digital Solution, Boeing


Data-Driven Product Design for Voice Assistants in Customer Service - Sven Vanoeteren, Voice & Conversation ‑ User Experience Designer, ERGO and Sebastian Groth, Product Owner für Voice Assistants & Conversational Services, ERGO

16:45

Coffee Break with Networking

17:15

Text to Speech as a Prerequisite for Scalable Audio Content

No topics have been added to this session yet

Anne Küpper

Senior Product Manager
Axel Springer Ideas Engineering
Germany

This session is in English

Text to Speech as a Prerequisite for Scalable Audio Content

No topics have been added to this session yet

Anne Küpper

Senior Product Manager
Axel Springer Ideas Engineering
Germany

This session is in English

17:45

Designing CX of Tomorrow

  • Merging the folk brand MAGGI with technology
  • The next evolution of conversational marketing
  • WhatsApp chatbot
  • Action on Google for Maggi Germany

Kristina Siepmann

Digital Innovation & Conversational Design
Nestlé
Germany

This session is in English

Designing CX of Tomorrow

  • Merging the folk brand MAGGI with technology
  • The next evolution of conversational marketing
  • WhatsApp chatbot
  • Action on Google for Maggi Germany

Kristina Siepmann

Digital Innovation & Conversational Design
Nestlé
Germany

This session is in English

18:15

The Democratization of Voice AI and its Adoption by Older Adults

  • Make lives safer and less lonely while enabling greater independence for older adults
  • Improving the lives of older adults through voice technology
  • Learn about the results, the insights and how you can become part of the movement

Maarten Lens-FitzGerald

Founder & Director
Project Zilver
The Netherlands

This session is in English

The Democratization of Voice AI and its Adoption by Older Adults

  • Make lives safer and less lonely while enabling greater independence for older adults
  • Improving the lives of older adults through voice technology
  • Learn about the results, the insights and how you can become part of the movement

Maarten Lens-FitzGerald

Founder & Director
Project Zilver
The Netherlands

This session is in English

18:45

Round-Table Discussions

Engage with speakers in extended Q&A sessions to dive deeper into the topics:

Text to Speech as a Prerequisite for Scalable Audio Content - Anne Küpper, Senior Product Manager, Axel Springer Ideas Engineering


Designing CX of Tomorrow - Kristina Siepmann, Digital Innovation & Conversational Design, Nestlé


The Democratization of Voice AI and its Adoption by Older Adults - Maarten Lens-FitzGerald, Founder & Director, Project Zilver

Round-Table Discussions

Engage with speakers in extended Q&A sessions to dive deeper into the topics:

Text to Speech as a Prerequisite for Scalable Audio Content - Anne Küpper, Senior Product Manager, Axel Springer Ideas Engineering


Designing CX of Tomorrow - Kristina Siepmann, Digital Innovation & Conversational Design, Nestlé


The Democratization of Voice AI and its Adoption by Older Adults - Maarten Lens-FitzGerald, Founder & Director, Project Zilver

19:30

Summary of the First Day of the Conference and Start-Up Pitches

19:45

Evening Reception with Sparkling Wine, Snacks and Networking

Engage in exciting conversations. Strengthen your network after a day full of knowledge sharing, groundbreaking presentations, and interesting conversations. Join delegates and speakers in the relaxed atmosphere of the event venue.

This session is in English

FRIDAY, NOVEMBER 12TH

9:00

Introduction by the Organizer and Welcome to the Moderator of the Stream

Kane Simms

Host & Founder
VUX World
United Kingdom

This session is in English

Introduction by the Organizer and Welcome to the Moderator of the Stream

Kane Simms

Host & Founder
VUX World
United Kingdom

This session is in English

9:15

Making Lemonade out of Lemons - How to Drive Significant Change in Marketing During a Crisis

  • Bold decisions to take customer interactions to new levels
  • Increase brand awareness, brand sympathy
  • Testing new marketing channels and formats based on digitalization and AI

Peter Glade

Commercial Director
SunExpress Airlines
Germany

This session is in English

9:45

How to Build an Engaging Voice Solution

No topics have been added to this session yet

Julia Wiencirz

Senior Manager Solution Engineering
Applause
Germany

This session is in English

10:00

Stay Tuned - To Be Announced Soon

No topics have been added to this session yet

Sebastian Hornung

Senior Manager Branded Entertainment
Porsche
Germany

This session is in English

10:30

How to Use Esports as a Go-To-Market Strategy for a New Consumer Brand

No topics have been added to this session yet

Maja Sand-Grimnitz

Director Global Marketing & Gaming
EPOS
Denmark

This session is in English

11:00

Coffee Break with Networking

11:30

Conversational Interfaces and the Human Experience

  • Transferring tacit knowledge of human interactions to the machine's "Brain"
  • FlixBus' strategy for Voice-Based, Text-Based and multimodal conversational agents
  • Some best practices

Paulo Azevedo

Senior Digital Assistant Engineer
FlixBus
Germany

Dr. Carmen Martínez

Conversational UX Expert
FlixBus
Germany

This session is in English

Paulo Azevedo

Senior Digital Assistant Engineer
FlixBus
Germany

Conversational Interfaces and the Human Experience

  • Transferring tacit knowledge of human interactions to the machine's "Brain"
  • FlixBus' strategy for Voice-Based, Text-Based and multimodal conversational agents
  • Some best practices
This session is in English

Dr. Carmen Martínez

Conversational UX Expert
FlixBus
Germany

12:00

SPEAKER - A Speech Assistant Platform »Made in Germany«

  • A joint initiative of Fraunhofer in collaboration with 17 development partners from industry and academia, plus more than 30 associated partners
  • Modularized speech assistant platform offering the full voice technology stack
  • Highly flexible and modifiable B2B platform to serve a multitude of applications
  • Easily adaptable to domain-specific vocabulary/knowledge
  • Ensuring data sovereignty with the option to be hosted on-premises

Johannes Fischer

Research Associate ‑ SPEAKER
Fraunhofer Institute
Germany

This session is in English

SPEAKER - A Speech Assistant Platform »Made in Germany«

  • A joint initiative of Fraunhofer in collaboration with 17 development partners from industry and academia, plus more than 30 associated partners
  • Modularized speech assistant platform offering the full voice technology stack
  • Highly flexible and modifiable B2B platform to serve a multitude of applications
  • Easily adaptable to domain-specific vocabulary/knowledge
  • Ensuring data sovereignty with the option to be hosted on-premises

Johannes Fischer

Research Associate ‑ SPEAKER
Fraunhofer Institute
Germany

This session is in English

12:30

Round-Table Discussions

Engage with speakers in extended Q&A sessions to dive deeper into the topics:

Making Lemonade out of Lemons - How to Drive Significant Change in Marketing During a Crisis - Peter Glade, Commercial Director, SunExpress Airlines


Conversational Interfaces and the Human Experience - Paulo Azevedo, Senior Digital Assistant Engineer, FlixBus and Dr. Carmen Martínez, Conversational UX Expert, FlixBus


SPEAKER - A Speech Assistant Platform »Made in Germany« - Johannes Fischer, Research Associate ‑ SPEAKER, Fraunhofer Institute

Round-Table Discussions

Engage with speakers in extended Q&A sessions to dive deeper into the topics:

Making Lemonade out of Lemons - How to Drive Significant Change in Marketing During a Crisis - Peter Glade, Commercial Director, SunExpress Airlines


Conversational Interfaces and the Human Experience - Paulo Azevedo, Senior Digital Assistant Engineer, FlixBus and Dr. Carmen Martínez, Conversational UX Expert, FlixBus


SPEAKER - A Speech Assistant Platform »Made in Germany« - Johannes Fischer, Research Associate ‑ SPEAKER, Fraunhofer Institute

13:15

Lunch with Networking

14:30

Multilingual Conversation Design

  • Transcreation of conversation design projects
  • How to design, how to brief, what to look out for when building for different countries

Margareth Jabczynski

Lead Conversation Designer
Vodafone
Germany

This session is in English

14:45

Developing a CX Culture and Customer-First Mindset

  • Ensure deep enough customer understanding
  • Prioritizing CX initiatives
  • Ensuring CX ROI

Bartek Lechowski

Customer Experience Executive & Digital Transformation Leader
Play
Poland

This session is in English

15:00

Local CX in 
a Global eCommerce Platform

No topics have been added to this session yet

Matthias Boulliung

International eCommerce Platform Product Owner
Nestlé
Switzerland

This session is in English

15:15

Designing for More Natural Conversations - Challenges and Solutions

  • Conversational Interfaces are everywhere
  • What can we do with current conversational systems?
  • Why do we need them to be more conversational
  • How to design for more natural conversation
  • Can we use new methods from Conversational AI?

Michael McTear

Expert in Spoken Language Technologies & Conversational Interfaces
Ulster University
Ireland

This session is in English

15:45

Expanding your Target Market - Gen Z Drinks Water, Too

  • Why esports?
  • No target group is out of reach
  • Adapting and reinventing your brand image

Claudia Billstein

Marketing Brand Director ‑ Food & Beverages
Danone
The Netherlands

This session is in English

16:15

Implementing a Voice Robot and What we Achieved

  • Implementing a voice call-bot
  • Google Skill vs.Yandex
  • Testing with a digital assistant
  • Success and failures

Goh Hirose

Acceleration Leader & Startup Investment/Relations Manager
BNP Paribas Cardif
France

This session is in English

16:30

Round-Table Discussions

Engage with speakers in extended Q&A sessions to dive deeper into the topics:

Multilingual Conversation Design - Margareth Jabczynski, Lead Conversation Designer, Vodafone


Developing a CX Culture and Customer-First Mindset - Bartek Lechowski, Customer Experience Executive & Digital Transformation Leader, Play


Local CX in 
a Global eCommerce Platform - Matthias Boulliung, International eCommerce Platform Product Owner, Nestlé


Designing for More Natural Conversations - Challenges and Solutions - Michael McTear, Expert in Spoken Language Technologies & Conversational Interfaces, Ulster University


Expanding your Target Market - Gen Z Drinks Water, Too - Claudia Billstein, Marketing Brand Director ‑ Food & Beverages, Danone


Implementing a Voice Robot and What we Achieved - Goh Hirose, Acceleration Leader & Startup Investment/Relations Manager, BNP Paribas Cardif

Round-Table Discussions

Engage with speakers in extended Q&A sessions to dive deeper into the topics:

Multilingual Conversation Design - Margareth Jabczynski, Lead Conversation Designer, Vodafone


Developing a CX Culture and Customer-First Mindset - Bartek Lechowski, Customer Experience Executive & Digital Transformation Leader, Play


Local CX in 
a Global eCommerce Platform - Matthias Boulliung, International eCommerce Platform Product Owner, Nestlé


Designing for More Natural Conversations - Challenges and Solutions - Michael McTear, Expert in Spoken Language Technologies & Conversational Interfaces, Ulster University


Expanding your Target Market - Gen Z Drinks Water, Too - Claudia Billstein, Marketing Brand Director ‑ Food & Beverages, Danone


Implementing a Voice Robot and What we Achieved - Goh Hirose, Acceleration Leader & Startup Investment/Relations Manager, BNP Paribas Cardif

17:15

End of the Conference

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Leonardo Hotel Frankfurt City South
Isenburger Schneise 40, 60528 Frankfurt am Main, Germany
More booking information: +49 69 - 678 40 / info.frankfurtcitysouth@leonardo-hotels.com

For deliveries, please add to the address the following:
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Metro station "Frankfurt-Louisa" (S3)

From Central Station:
At the main station, choose the train (S-Bahn) line S3 (Direction of travel to Darmstadt Hbf) until the station "Frankfurt-Louisa" and walk approximately 20 minutes. From the train station head southwest toward Schwarzsteinkautweg, turn left onto Welscher Weg, then turn left onto Isenburger Schneise and continue straight, the hotel will be located on the left-hand side.

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Use the code WCBLeaders for booking Rooms at 64€ per night incl. breakfast, until 14 days before arriving.

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